Our Story

Founded in 2005, azas imports, distributes and retail sells baby and kids related goods to Japan.

Focusing on bringing happiness to babies and parents and guardians nurturing the precious future generations, azas introduces many brands to Japan market and grew them into success.

We proudly represents

Brands and companies with high quality and strong principle, sense of fashion together with definite practicality and care for our next generation and our environment are who we proudly represents and grow business together.

Below are some of the brands we represent.

  • Boba
  • aden+anais
  • Baby Jogger
  • Babi-kini
  • sugar booger
  • LeapFrog
  • Fancy That Hat
  • Elks and Angels
  • pikkolo baby carrier

Our sales channels

Distribution channel includes department stores such as Isetan Mitsukoshi, Daimaru Matsuzakaya, Tobu Department Store and Tokyu Department Store. Select shops and boutiques in both brick and mortar and online are also very important partners for our business.

azas participates in tradeshows in Japan to introduce brands and products to buyers and shop owners periodically. Past tradeshows include Baby and Kids Expo and Playtime Tokyo.

Baby and Kids Expo

Playtime Tokyo

Our direct communication with consumers happens at

There are 6 brick and mortar retail outlets as of 2013, called blossom39, in Tokyo and Yokohama and Kobe area. blossom39 is high end select shop/boutique carrying many globally known import brands such as Bugaboo, Stokke, Baby Jogger, Ergobaby, Boba, aden+anais, 7am Enfant and LeapFrog. blossom39 proudly carries independent and creative Japanese brands such as niva, BIBPA, betta and kodou.

blossom39 Daikanyama (Tokyo)

blossom39 Tobu Ikebukuro (Tokyo)

blossom39 Minatomirai (Yokohama)

blossom39 Lalaport Yokohama

blossom39 Seibu Shibuya (Tokyo)

blossom39 Daimaru Kobe

Have something interesting to share?

If you represent a brand or a company with baby and kids related items you’d like to introduce to Japan market, please contact us.

If you have an idea or know someone or something which might be a good fit to Japan market, we can help in many ways; provide distribution and retail channels, create website targeting consumers in Japan, becoming your sales representative, etc.

Please click below to contact azas. Inc.